Sleep Assist

Sleep formula
A non-habit-forming sleep supplement built on 2 types of highly bioavailable magnesium — Magnesium Bisglycinate and patented Magtein® — with L-Theanine and Apigenin. Together they support your body’s natural production of GABA to ease you into relaxation, help you stay asleep, and keep your circadian rhythm on track. Works in 30–60 minutes with no grogginess and no dependency. 100% melatonin-free.
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Benefits
  • Highly bioavailable Magnesium L-Threonate and Magnesium Bisglycinate aid the natural production of GABA, a neurotransmitter that slows brain activity and promotes relaxation.
  • Uses patented Magtein®, a form of magnesium clinically proven to support quality sleep.
  • Helps with relaxation, improving sleep quality, and maintaining a normal circadian rhythm.
  • Works in 30–60 minutes, with zero side effects, no grogginess, and no risk of dependency.
Ingredients
  • Magnesium Bisglycinate — highly bioavailable magnesium that promotes relaxation and increases GABA production.
  • Magnesium L-Threonate (Magtein®) — patented, highly bioavailable magnesium clinically proven to support sleep quality.
  • L-Theanine — natural extract from green tea leaves used to reduce the impact of caffeine and promote rest and relaxation.
  • Apigenin — natural extract found in chamomile used to promote rest and relaxation.
  • Ingredients Explained →
How to Use
  • Take Sleep Assist 30–60 minutes before bed, with a glass of water, as part of your wind-down routine.
  • Let the highly bioavailable magnesium blend (Magnesium Bisglycinate + Magtein®), L-Theanine, and Apigenin do the work, supporting your body’s natural GABA production to ease you into relaxation.
  • Drift off without the grogginess, side effects, or dependency risk of melatonin, and wake up refreshed and on rhythm.

What’s Happening in Your Body?

As Sleep Assist becomes part of your nightly routine, magnesium stores replenish and your body gets more consistent support for producing GABA — the neurotransmitter that slows brain activity and promotes rest. Over time, this can show up as falling asleep more easily, staying asleep through the night, and waking more refreshed — as your body settles into a steadier, healthier circadian rhythm.

Sleep Assist
  1. Week 1

    Replenishing Begins

    Magnesium begins replenishing the body’s stores while L-Theanine and Apigenin support relaxation each night, helping quiet the mind and make winding down feel easier.

  2. Week 2

    Building GABA Support

    With consistent nightly use, magnesium levels continue to build, supporting GABA production and helping you fall asleep more easily and stay asleep through the night.

  3. Week 3

    Deeper, Steadier Sleep

    As your body adjusts to a regular wind-down routine, sleep becomes more restful and consistent — with deeper sleep and fewer middle-of-the-night wake-ups.

  4. Week 4

    A Settled Rhythm

    Magnesium stores stabilize and your circadian rhythm settles into a steadier pattern, helping sustain quality sleep night after night and refreshed, grog-free mornings.


Timing

We recommend taking Sleep Assist 30–60 minutes before bed, at a consistent time each night.

Results

Relaxation can be felt within 30–60 minutes, with sleep quality improving over 2–3 weeks of consistent use.

No Dependency

Non-habit forming, with no grogginess and no risk of dependency.

*These statements have not been evaluated by the FDA. Sleep Assist is not intended to diagnose, treat, cure, or prevent any disease. Individual results may vary.

WHAT'S INSIDE

The Ingredients Behind Sleep Assist

Magnesium Bisglycinate

A highly bioavailable form of magnesium bound to the amino acid glycine, which is calming in its own right. It’s gentle on the stomach and easily absorbed, helping promote relaxation and support your body’s natural production of GABA — the neurotransmitter that quiets brain activity and helps you wind down.

Magnesium L-Threonate (Magtein®)

A patented, highly bioavailable form of magnesium uniquely able to cross the blood-brain barrier, raising magnesium levels right where rest begins. Clinically studied to support sleep quality and relaxation, it’s the science-backed heart of the Sleep Assist blend.

L-Theanine

A natural amino acid extracted from green tea leaves, long valued for promoting calm without drowsiness. It helps quiet a busy mind and ease the impact of caffeine, encouraging the relaxed, settled state your body needs to drift off naturally.

Apigenin

A natural compound found in chamomile, the flower trusted for centuries as a bedtime ritual. A gentle, plant-powered antioxidant, it helps promote rest and relaxation and rounds out the blend’s calming, sleep-supporting effect.

Sleep Assist vs. Melatonin

Better sleep without the morning fog

NoDaysWasted Sleep Assist
Generic melatonin supplement
Works in 30–60 mins
Zero side effects
No grogginess
No risk of dependency
Improves sleep quality

Social Proof

Real people. Real mornings.

4.5 35+ verified buyers
Customer testimonial video
Woke up clear after a wedding weekend.
@hannah.m
Packed it for Vegas. Saved the trip.
@dxnny
Customer testimonial video
Customer testimonial video
Customer testimonial video

Frequently Asked Questions

What is Sleep Assist?

Sleep Assist is a non-habit-forming sleep supplement built on highly bioavailable magnesium — Magnesium Bisglycinate and patented Magtein® (Magnesium L-Threonate) — along with L-Theanine and Apigenin. Together they support your body’s natural production of GABA, the neurotransmitter that slows brain activity and helps you relax, fall asleep, and stay asleep.

How do I use it?

Take Sleep Assist 30–60 minutes before bed with a glass of water, at a consistent time each night as part of your wind-down routine.

How long does it take to work?

You can feel relaxation within 30–60 minutes. Sleep quality continues to improve over 2–3 weeks of consistent nightly use as magnesium stores build and your circadian rhythm settles into a steadier pattern.

How is this different from melatonin?

Unlike melatonin, Sleep Assist works in 30–60 minutes, carries no risk of dependency, and won’t leave you groggy in the morning. Rather than forcing sleep, it supports your body’s own relaxation pathways so you ease into rest naturally — and wake up refreshed.

Will I feel groggy in the morning?

No. Sleep Assist is designed to help you wake up clear-headed and refreshed, without the morning fog often associated with other sleep aids.

Is it habit-forming?

No. Sleep Assist is non-habit-forming with no risk of dependency, so you can use it nightly to support healthy, consistent sleep.

Can I take it every night?

Yes. Nightly use is recommended for best results, as consistent use helps maintain a normal, healthy circadian rhythm.

Do I need a loading phase?

No loading phase is needed. Simply take it before bed each night.

Are there any side effects?

Sleep Assist is formulated with clean, plant-powered, highly bioavailable ingredients and is designed to be gentle on the body. As with any supplement, if you’re pregnant, nursing, taking medication, or have a medical condition, talk to your healthcare provider before use.

What’s in it?

Magnesium Bisglycinate, Magnesium L-Threonate (Magtein®), L-Theanine, and Apigenin — backed by science and powered by plants.

How much does it cost?

Sleep Assist is $1.47 per serving, or $1.10 per serving when you Subscribe & Save.